21

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21 Inc.
Founded2013
Defunct2019/2020
Founder(s)Matthew Pauker, Balaji Srinivasan
Website21.co
 Twitter 

21 (formerly 21e6, later Earn.com) was a bitcoin company founded during the November 2013 bubble. It raised large venture rounds, pursued mining and hardware ideas, then shifted to paid email and task micropayments before Coinbase acquired Earn.com in 2018. Coinbase later shut Earn.com down to focus on Coinbase Earn.

History

Early history and secrecy

21 was founded in 2013 as 21e6, with the name being a reference to the controlled supply cap of the bitcoin economy.[1] In November, it was the subject of intense speculation after revealing $5 million in venture capital from a regulatory filing.[1] Co-founder Balaji Srinivasan stated that the startup's secrecy was "solely for pragmatic reasons – we didn’t have anything to say to the world,"[1] and they would not reveal their plans until May 2015.[2]

Venture capital

By March 2015, 21 raised over $100 million in venture capital from numerous investors including Qualcomm Inc.,[1][2] Andreessen Horowitz,[1] Khosla Ventures,[1] Cisco,[2] and others.

Product

Between 2013 and 2018 the company emphasized mining-related work and later consumer hardware concepts such as embeddable mining chips. It then reduced mining and focused on software for micropayments, including paid email and tasks.[3]

Earn.com and Coinbase

In October 2017, 21.co rebranded to Earn.com.[4] In April 2018, Coinbase acquired Earn.com. Co-founder Balaji Srinivasan joined Coinbase as CTO. Deal value was widely reported around $100 million.[5][6]

In December 2019, reporting stated that Coinbase was sunsetting Earn.com to focus on Coinbase Earn, with users given roughly two months to withdraw funds.[7]

External links

References